WECYCLE

For this project, I collaborated closely with Sonny Lensen. Our task was to create an advertorial and a series of images centered around the theme of the environment. Given the growing emphasis on sustainability and reduced pollution within the sports industry, we chose to focus on the concept of recycling in sports.

In our imagery, we spotlighted the raw materials that sports brands repurpose for creating shoes and clothing, thus contributing to a greener future. Additionally, we had the privilege of partnering with Dopper. During our visit to their office, we presented our innovative concept, and they graciously provided us with their eco-friendly products to incorporate into our project.